I read an interesting post today over at the Google Lat Long Blog about Google Earth helping an American Cyclist win a Gold Medal at the Olympics. She mentions that “After returning home to Boise, Idaho, I exported the GPS data to several different formats, one of which I was able to launch with Google Earth. I was then able to trace the entire course from the comfort of my home half a world away and find a similar route to train on back in Boise. This capability along with having the elevation profile proved invaluable in my preparation for my Gold Medal race.”

It’s interesting to note how technology can be used so creatively to gain an edge over your competition. Athletes and Entrepreneurs can and should use the information provided by such innovative technology as a competitive advantage in the race to first place. By using deep creativity coupled with powerful technology one can truly stand out, or in this case win Gold.