2009 FORECAST: MVM Will Be One of the Most Active Early-Stage Financiers in SoCal

In 2008, Momentum Venture Management participated in eight follow-on or first round investments making it one of the most active early stage investors in Southern California. The most active venture capital firm, US Venture Partners, had only four investments in the region for the year according to "Shaking the Money Tree," a PricewaterhouseCoopers' report that tracks early-stage equity investments in Southern California.

With investments already queued up for 2009, Momentum is likely to continue to lead the region in number of investments.


Phoenix ESG
Pheonix ESGPhoenix ESG is Momentum Venture Management’s newest portfolio company. Phoenix ESG provides energy management and conservation technology to large, multi-site organizations. With its proprietary technology platform, Phoenix is backwards compatible with hundreds of legacy energy management systems and is quickly deployed with almost immediate payback and high continuing ROI. Phoenix’s current customer base includes Home Depot, Best Buy, University of Southern California and many others.

MVM is excited to join Phoenix in what is sure to be a period of tremendous growth. Matt Ridenour has taken the position of CEO and believes that "PhoenixESG has the best platform for helping large enterprises dramatically reduce energy cost while improving their ability to make long term plans for sustainability.”

MVM’s partnership with Phoenix represents Momentum’s recent shift in strategy to work with companies that have characteristics to succeed in a difficult economy: high continuing ROI and low cash investment requirements. Phoenix additionally has the benefit of being a sustainable infrastructure technology and it should benefit from the tremendous public and private focus on green issues.

If you know of public or private enterprises that spend more than $20mm per year on energy and facilities maintenance that would be a candidate for the Phoenix ESG system, please contact Matt at matt@mvmpartners.com.


MVM. A Voice for SoCal Entrepreneurs
Over the last 12 months, MVM has ramped up its efforts to aid Southern California’s entrepreneurs on a larger scale. With a vision of SoCal being an environment as conducive for start-ups as Silicon Valley, MVM hosted two Entrepreneurs Only events dispensing advice and networking opportunities to founders of start up companies. MVM team members supported many other events and organizations as well, including:

MVM Annual Meeting
Panel: "LA Story - Capitalizing on the Improving Startup Environment"
HBS EC Conference
Panel – “Characteristics of Successful Entrepreneurs”
CalTech/MIT Enterprise Forum
Panel: "Social Networks and the Entrepreneurial Reality:Fertile Platform or Investment NutWorks?"
LAVA Breakfast
Moderator – “Investing in CleanTech”
CalTech/MIT Enterprise Forum
Co-Moderator and Panelist -“War Stories from the Frontline”
Judge - Survivor IV
Selection Committee Member
Featured speaker - “Winning the Funding Game”
Nixon Peabody Venture Capital &
Emerging Growth Retreat

Panel -  “Trends in Venture Financing in California”
UCLA Anderson
Featured guest - Venture Capital Roundtable
SoCal Tech Group
8by8 dinner - Invited Guest
Executive Committee Member
2008 UCLA Entrepreneur’s Conference
Idea Validation panel
Entrepreneur’s Award Selection Committee
HBS EC Conference
Panel  - “Business Pitches that Hook Investors”
CalTech Enterprise Forum
Executive Committee Member

In addition to supporting their portfolio companies and participating in entrepreneur’s organizations, MVM’s partners were also busy reaching out to the media.  Several articles were written by or about MVM that were published in The Wall Street Journal (online), Venture Wire, Dow Jones and BizSanDiego among others.  Matt Ridenour was a recent guest on The Frank Peters Show and Andy Wilson was featured in an interview on Entrepreneur TV.  (Links to both interviews are available on http://www.mvmpartners.com/news/)

Finally, MVM continues to support the Southern California entrepreneurial community with a blog specifically focused on issues relevant to entrepreneurs, www.mvmpartners.com/blog



Momentum Venture Management is a Los Angeles-based firm that helps early-stage companies achieve early business results and develop credibility in order to get funding and transform their ideas, technologies and products into sustainable, successful businesses. For more information, please visit www.mvmpartners.com.